We turn your idea into a real offer, test it in the market and tell you clearly: go, change or stop.
For founders, professionals, innovation teams and anyone who wants to bring an idea to life.
Strategy, prototype, landing page and more: your idea becomes real.
Test your idea with real customers before you put time and money into it.
Real validation insights and ready-made assets give you a kickstart.
Most ideas fail because they are tested too late or not at all. We give you a boost from idea to execution.
We discuss your idea, the hypotheses and the building blocks that move you forward.
We build what your idea needs and put it in front of your target group.
Results, all materials and a clear go, change or stop.
For a fast and effective validation of your business idea.
Fixed price
Book a callFor an effective validation, tailored to your needs.
Custom price by scope
Book a callWe work with a proven process and the building blocks that actually move you forward.
An idea for a wearable breath coach. No concept, no product, no website, no idea whether anyone wants it and would pay for it. The alternative: develop for a year and hope it works.
From idea to market test: a clear product concept with use cases and target group, product design, smoke test of the key use cases. Initial prototype design to assess production costs and profitability.
Demand validated, including insights into customer acquisition costs. Key messages and use cases identified, ad material ready to run. With these insights the product was adjusted and a prototype built, ready to go to market.
An idea for a new news format: personalised, in audio, on a new channel. No prototype, no distribution channel, no evidence that users want to consume news this way.
A working prototype built on AI agents and AI automation: news is curated, personalised and produced as audio automatically. Plus a new distribution channel, delivered straight into WhatsApp instead of a dedicated app. Landing page with waitlist, ad variants for both channels, five days runtime, comparison of sign-up rates.
The content landed, almost all sign-ups came via WhatsApp. Result: go, WhatsApp-first. No investment in a dedicated app was needed, the budget went straight into the validated channel. The test numbers delivered the first proof of traction for partner conversations.
A product idea for personalised print media in the gifting segment. Unclear whether production can be fully automated, which target group buys, at what price, and whether social ads scale as a channel.
A fully automated digital prototype: AI for the personalisation, connected directly to a print-on-demand partner. The physical product is the centrepiece, not the AI. Plus landing pages with real ordering, three to four ad messages per product aimed at different target groups, evaluation by cart and orders.
Proof of concept successful: the flow from order to printed product runs automatically. Demand validated, with paid orders during the test. Result: change. The buying logic was adjusted to make the business profitable, ad budget taken straight from the test numbers.
Strategists, builders and operators. We bring ideas to life, fast, effective and pragmatic. We combine clear strategy with concrete execution.
Strategy, AI prototyping & automation, market testing, go-to-market
AI, software, tech, mechanical engineering, prototyping
Testing business ideas, new products, processes, pricing, AI & automation and more. B2B, D2C, internal.
Yes. Intrapreneurs and innovation teams use us to test ideas before they ask for a bigger budget. Framework agreements for several tests a year are available.
Then you just saved months and a five-figure budget. You keep the materials, the data and the learnings, and we tell you what would have to change for a second attempt.
About three hours: kickoff and debrief. We do the rest.
Everything is yours. Landing pages, creatives, prototypes and more. You can keep going the next day.